Digital Advertising Growing in Traverse City

Digital advertising is sprouting up around Traverse City and throughout northern Michigan, and for good reason. Up North Media, Traverse City’s first digital advertising company to offer digital media is expanding on a daily basis in order to help keep up with the advertising demands of local Traverse City area business owners. Business owners in every industry, from customer service to manufacturing, have taken notice of the benefits of digital advertising. More and more companies are partnering with the original digital marketing agency, to implement Media Goat digital marketing to promote their business. To understand why take a look at the ways that digital advertising differs from other forms of advertising.

Affordability

Most importantly, working with an experienced digital advertising company like Up North Media makes digital advertising affordable. In comparison to traditional television advertisements, commercials, and even radio advertisements, creating digital advertising displays is an affordable way to promote one’s business. The startup costs of digital advertising are low. In exchange for a design investment and low monthly maintenance fee, companies enjoy continual, budget-friendly advertisement.

Versatility

Digital advertisements and electronic signs are versatile. Companies who choose this means of advertising are not limited to voiceovers or predetermined commercial outlines. Rather, business owners can work with media marketing companies to design a digital advertisement that includes photographs, images, text, contact information, and animation. The opportunities are truly endless. The eye-catching dynamic nature of digital advertising also makes it a great way to inform customers of promotions and sales.

Engaging

Digital signage is engaging. The bright colors, moving icons, and animation are sure to gain the attention of potential customers wherever they are. In comparison to traditional print advertising, digital advertising is far more dynamic. The addition of color and movement creates a sense of urgency. Customers become a captive audience as they watch your company’s advertisements move on the electronic sign.

Impressive

Digital advertising is impressive. It has the “wow factor” that is necessary to generate a real buzz about your business. Whether your electronic sign is a billboard along the highway, or you have a running digital advertisement in a hospital waiting room, you can be sure that you will make a positive lasting impression.

Contact Up North Media the premiere Traverse City digital advertising company, powered by Media Goat today to find out how you can take advantage of the power of digital marketing for your Northern Michigan business today.